Humans are not the only living things beset by hidden cameras and tracked by portable devices.

Imagine you’re browsing the web one day, following a trail of mindless clicks, and you wind up on a website that’s showing footage of a bedroom. There’s someone in it: a man organizing laundry, going about his day, seemingly unaware that you can see him. Don’t worry, the site explains, this man (let’s call him Larry) will never know that he’s on camera. Now Larry is folding his underwear, and you’re asking yourself whether it’s really ethical to watch.

Now imagine Larry is a brown bear. And instead of folding his Jockeys, he’s fishing in a river, blissfully unaware of your existence. Just like Larry the human, Larry the bear will never know he’s being watched. These two scenarios probably feel different to you.

But why?

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